Cheap Facebook PPC – Step By Step Guide To FB Traffic, Leads And Money

Cheap Facebook PPC – yeah baby, it’s possible, it’s extremely targeted traffic and it’s awesome. This instant traffic method is incredibly powerful and will totally transform your business, you’ll see.

HUGE UPDATE

This article has been on the page one of Google since 2012, or some year like that LOL, and, as you know, things have changed since then… a lot.

Marketing was different back then, it was easier to find loopholes and do next level shit. Then, everybody started doing it and it got difficult. You still can, you just have to adapt. The article is still killer, but some things need tweaking as you go.

I don’t usually give away information like this for free, but you are at the right place and you deserve it.

You can lower the cost per click as low as $0.02 a click and once you get good at it you will pay even less, so yeah, this will probably be the most awesome post you’ve ever stumbled upon.

2018 update

Social lead freak hasn’t been updated in a while and I don’t recommend it anymore. It still works but is kinda outdated. Used to be a killer tool and I feel sad.

Will try to find time to talk to the owner and see what I can do.

You can still get dirt cheap Facebook traffic, though… read on to see how.

Method One (a little outdated, skip step 1 and 3 and use Semrush in step 2)

You will have to use Google chrome for this method since the Facebook power editor only works with Chrome (update: now it works with Firefox too, not sure about other browsers)

Let’s jump right into the essence of FB PPC. I’ll break the whole process down into steps so it would be easier for you to get it faster.

update

This article has been up on page one of Google for a few years now and although I have people updating all my articles (you know I’d never post anything I’m not totally sure about), some of you still ask me whether social lead freak still works, or whether the strategy works and stuff like that…

…if you are wondering the same, here’s the answer:

I never recommend anything I’m not totally sure about, social lead freak is a killer piece of software, it just got updated and can be now used to extract/target people by interest, demographics, behavior and basically anything you want, not just on Facebook, but on Instagram too…

…and I’m not talking about those limited FB targeting options, the real advanced stuff.

You can also use the tool to save interest setups and import them to new ad campaigns with a single click instead of applying them each time you create a new ad.

Just follow this article, get that dirt cheap FB traffic and make a killing… don’t forget to let me know how it went.

Alright, keep reading… and remember the greatest risk is doing nothing!

1 Either buy Social Lead Freak (costs $97 and this is an affiliate link, if you buy it I get a commission, yet that doesn’t change the price in any way), or subscribe to our blog and get the Blue Leads app which is a pretty cool alternative for free.

You will need either of them to laser target your audience.

Social Lead Freak is fast and user friendly and its price is the best compared to others’, however you can do the same with the other software as well.

Choose whichever option suits you best.

Update:

They stopped supporting the bleu leads app and it does not work any more, there’s a Bleupage app (no longer available) now that is free for 7 days, then it’s paid monthly… something like 7 bucks a month (just noticed they’ve also added a one time fee and a free option).

Since the upgrade, they have added some killer features and the software is totally worth it, though it’s more of a social media management tool now, you can go with it if you want, here’s the link:

Bleupage software (no longer available)

Another Update:

They are relaunching the software this month, it will only be available for a month, or something like that… you have to act fast if you wanna use it and kill the game.

Bleupage software (no longer available)

I’ll try to find something you could use for free, but I don’t promise as free is rarely a good option (you see what happened with the bleu leads app)… until then, you are gonna have to go with Social Lead Freak or the bleu page app.

2 Target people who already purchased something on Facebook, or did something that means they’d be more likely to buy your product (Use Semrush).

The possibilities are endless like I already said up there.

The more targeted your audience, the better CTR you will have, the more money you will make.

This is the most vital part of getting Cheap Facebook clicks – laser targeting the people you would want to buy your thing.

Find a way to collect their data (e.g. send them to a capture page to collect their emails)

I have read a ton of materials on this topic and can tell you it’s almost nobody who knows how to run profitable FB campaigns. Facebook PPC is all about targeting your audiences the best way you can and then…

3 Create custom audiences using the Facebook power editor.

Go to ads manager, then click power editor, next audiences and then create new audience. You can create as many as you wish and that’s how you get these cheap clicks.

Facebook sees those audiences as friends of yours, which means they have to charge you less since you have their IDs/emails and shit. That’s their rules and I like them a lot for being that generous 🙂

You can upload your own emails (if you collect emails), or any other data you have and use these audiences.

You can also skip the custom audience step and use the software to target people directly in the main Fb ads panel (as I said, social lead freak, or social interest freak like they call it now, just got updated and can be used in many different ways), yet I doubt you will be able to lower the price as much.

I’ve used custom audiences since the software got released somewhere around 2012 (or 2013, don’t really remember the year) and have sometimes lowered the price below 1 cent… but you can go any way you feel comfortable.

4 Create your ad, select the audience you want to see it and then manually bid for IMPRESSIONS.

This is mandatory if you want to get cheap Facebook PPC traffic.

Many “top notch” marketers talk about the importance of bidding for clicks, and by the way most people like to bid for clicks, as they are afraid they won’t get results out of their ads therefore will lose money if they bid for impressions.

All of them make a huge mistake and their fears ruin their campaigns and probably their business as well.

Bid for IMPRESSIONS, that way you will be able to lower the price a lot and get $0.04 CPM and even cheaper once you get to know how to better optimize your ads.

By the way, let’s talk about your ads a bit more, because the quality of your ads will determine how many clicks you will get.

To create the perfect ad do this:

– select an awesome picture… a really perfect one.

The picture is the most important part of an ad. Once I edited the pic of one of my ads and made it a tiny bit wider and I got 10 leads more out of that ad after. That’s how vital it is to select a perfect picture.

You can also play with gif images, or video ads and see which gets you the best result, I’ve always been fine with just image ads.

– Create an extraordinary headline… something that will stand out from the rest.

Don’t use your brand unless it is famous. Nobody cares about your brand. Make them laugh, make them curios, make them stop what they are doing and click your ad. Then type in some awesome ad copy with a call to action.

5 Run your ad, after a few days edit it and make it better, then edit again until you get the result you want out of it.

Once you are satisfied with your results, just repeat the whole process and run more ads.

Method Two (the real deal these days)

There is another gangsta method to pay much less on ads and it’s to constantly tweak your campaigns… like every few hours, even minutes.

You have two options here:

– get a few people (cause you’ll go crazy if you try to do it yourself, and probably won’t get any great results either) to monitor yours and your competitors’ ads and constantly adjust the bidding, budget, pause ads (not stop them), duplicate winning ad sets, calculate long-run ATCs, optimize click through rates, cost per purchase, CPVCs etc.

That’s what I used to do before I found out about the second option that is way cheaper and more efficient (technology kicks ass big time)

– use Semrush

This option gives you the freedom to not even care what CPVC, ATC, long-run ATC and all of the above means, Semrush takes care of everything on its own… automatically.

Get funny cheap clicks with Semrush.

That’s how simple it is… always know everything is simple, those who make it complicated are the ones who don’t know shit… those who constantly philosophize are the ones who don’t know shit.

Things are always simple, you just have to spend more time reading our blog and you will see!

Now you have the power to transform your business and make tons of money like the pros do it. Don’t wait, go do it and you will thank me later. Now you have the power!

Thanks for reading and let me know if you liked the post!