A few days ago I didn’t even know I was featured In Yahoo small business (or whatever they call it now after selling it, or separating it… whatever) until some cool fellow asked me what he had to do to get featured there too and showed me this picture:
I really have no idea who published my article on Yahoo, and it took me a while to get to know where they picked it from, cause it was quite different from the one published on the blog, yet at the end I figured out why it was in Yahoo small business, why it was a little funny to read and set up a step by step guide for you to get your articles published on famous news sites too.
Back in day I had no money, no credibility, no nothing and had to do everything (that was free) I could to get people to read my blog… and I had to do it by hand, I had no money for fancy software…
…I submitted to bookmarking sites, blog networks, document sharing sites, audio sites… well, anything you could do for free. It was dead time consuming, and the results weren’t that great, but, as you can see, the work I did years ago still shows benefits, I guess it wasn’t such a bad idea.
Ok, here’s what I did to get my article featured in Yahoo small business for free… and you can do it too.
1 Write a crazy article, something people think but are scared to talk about.
This is vital, if you write about traffic or something everybody online talks about, the chance to get your article picked up would be quite small.
I wrote about network marketing and everything wrong about it. Everybody knows network marketing is weird, yet people in it are either liars or lied to, both types don’t talk about it for reasons you and me both are aware of… but ok – the liars make money lying and the lied to are scared to talk to not be considered suckers.
Anyway, this is the perfect topic that gets a ton of attention:
– covers a well known problem
– people want to read and talk about it but are kinda scared to
– gives a solution to that problem
– there’s no four LOL, the above three are totally enough
2 Publish the article on your blog
4 Hand spin the article
What is hand spinning?
Rewriting the same article using synonyms – that’s the simplest explanation I could come up with…
…basically you write an article and then rewrite it using similar words (or rearrange the words where possible), then publish that article some place else for traffic.
Is it a bad idea?
Well, Google once said most of the content online is all the same (you don’t really need Google to see that, it shows) and they don’t have anything against publishing the same article on numerous sites as long as the copies link back to the original, which is what most news sites do, so no, it’s not bad… you are free to produce unique content if you have the time though.
Somewhere around 2009 marketers spotted an easy way to get to the first page of Google spinning articles and publishing them to the article directories… the bad thing is they were spinning them to the point they were hardly readable…
…so the internet got filled with garbage and Google stopped the madness, though people like me who hand spun not only did not get penalized but, as you can see, got their articles on news sites like Yahoo small business.
There is nothing wrong with hand spinning, yet again – it’d be better if you had the time to produce unique content. If you don’t though, you can carefully spin it to be perfectly readable or at least good enough (my article was not that perfect as I had spun it a few more times to publish on other sites as well)
5 Publish the spun article on business2community.com and link back to the original
This is a place where you can register and publish articles, you know, for backlinks and traffic… the site itself is pretty dull and mostly read by desperate bloggers who need traffic, who are not the best audience for you, yet it also gets scanned by news curators…
… which is how my article got published on Yahoo Small business.
And if it doesn’t get picked up you will at least get some backlinks and visitors from the site itself.
I’ll be honest with you, I haven’t done this in years. Heck, I wouldn’t even have written this article if Peter hadn’t sent me the pic (thanks, Peter), yet it’s obviously a quite awesome traffic generating technique… it’s also pretty time consuming as well, which is why I haven’t done it in years.
You have to understand free traffic is not fast, and takes a lot of blood, sweat and tears… too much? ok, it takes a lot of work. If you think you will just login to Scoop.it, post a few links and get a million visitors, you’d be in for a surprise, it doesn’t happen over night.
It’s been 4 years since I published this article that got published on Yahoo small business… I have no idea when it got published there, bit I know it took time.
Paid marketing is the only way to get fast results, everything else takes time.
Let me know if you liked this article and stay awesome my friend.